Thursday, December 25, 2014

What is SEO | Keyword Research - 4th class


Search Engine:

At first we should to know about search engine. Search engines are programs where people can search documents for specific keywords and that returns a list of the documents where the keywords were found. The term is often used to specifically describe systems like Google, Bing and Yahoo! Search that enable users to search for documents on the World Wide Web.


What is keyword?

Easily we can say that people which things or subject search are in search box like Google search box, this thing or subject is keyword.


keyword-research



Why keyword research? 
  
Suppose you are an owner of a website and you want to increase the visitor or traffic for your website and you also know what related your website. You always want to show your webpage in Google first page. For this you should to find out some important keywords which keyword search value will be high and competition will be low. Now you should to start your SEO by targeting your specific keywords. Therefore you can hope a lot of visitor about your website. This process of the essential keyword find out is called keyword research. 

 
How many traffic or visitor will be come on your website it depend on your good selection of keyword. So always try to find out or select these type keyword which people search huge in search engine like Google. Which people are want to work with SEO they should to know perfectly the whole process of keyword research. For increasing visitor you should to write article by your selecting keyword regularly and post in your website. The 'website name' and the web 'URL' also the keyword, so when you setup your 'web name' and 'URL' these time you should to select a good searchable keyword.



Keyword research tool: keyword planner

Google keyword planner is the one of the keyword tool for researching keyword. By this tool you can get huge information about any keyword, u als know how many search in whole year and which country people search it many time and which country people search it little time by this keyword tool. It’s very helpful matter for any keyword research. 

For getting this keyword tool firstly you should to open Google and keep your cursor in search box and write Google keyword planner then search, you can also write Google AdWords for searching. 

After getting these adwords tool you should to sign in by G-mail account. Must be g-mail account, another mail id is not acceptable here for sign in. Generally Google adwords tool used for publish paid add by Google. But we use it for researching keyword by keyword planner tool and it’s fully freely. Keyword planner is the tool of Google adwords. 

After completing sign in Google adwords you will get an interface or page where you will see some option or tool upper site of page, this time you just click on "tools" option and then click "keyword planner". And then click “search for a new keyword and ad group ideas” then, you will get a search box. Where you can write your “word” for research, after then go below and click “get idea” option. If you want you can change your "location option", you can write your specific country name and then click "get idea" option. By - default "all location" always remain select. Now which interface or page you will get there “ad group ideas” always remain select. But you should to click "keyword ideas" option for research keyword. Now you will get idea about your keyword, how many searches it in every month and how is it’s competition level etc. many things.

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